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Duracell

The most trusted battery brand.
Duracell logo.

Duracell is the No. 1-trusted battery brand. We continue to improve the quality and dependability of our batteries to meet the needs of do-it-yourselfers, so you can get the job — big or small — done.

Duracell Innovation

Upgrade Your Device

Duracell Optimum lets you upgrade* devices, like the Xbox One Wireless Controller or Monster Jam Office Grave Digger.

*1:24th RC vs. Coppertop AA/AAA

Help Keep Children Safe

To help keep children safe, Duracell is leading the way with an innovative, nontoxic, bitter coating designed to discourage swallowing.

Why Duracell?

Resources & Information

Storm Prep Checklist.

Storm Prep Checklist

Duracell Featured Videos.

Duracell Featured Videos

Upgrade to the Power of Duracell 

When choosing new batteries, why not opt for options from Duracell, the No. 1 battery brand on the market? At Lowe’s, we have a wide range of batteries to power your devices, from 9-volt batteries and D batteries to C batteries and rechargeable batteries, like our popular rechargeable AA batteries. Read below for more information on popular Duracell batteries to keep your everyday devices going strong. 

Optimum 

Do-it-yourselfers, homeowners and handy people, upgrade your devices with Duracell’s most groundbreaking innovation yet. Duracell Optimum batteries feature a proprietary cathode system that delivers extra power in some devices or extra life in other devices, versus Coppertop AA/AAA batteries. Optimum batteries are packaged in a convenient slider pack with an easy-to-open, resealable storage tray that provides a more organized way to store your batteries on the jobsite. We’re also proud to offer Duracell Optimum alkaline AA batteries as part of Duracell’s trusted lineup of batteries. 

Coppertop 

Duracell Coppertop all-purpose alkaline batteries aren’t only hardworking and dependable, they're also long lasting. You can take comfort in a 10-year guarantee (five-year guarantee for 9V batteries) in storage. They're great for many of the everyday devices you use daily, like tools, flashlights, outdoor gear, smoke detectors, headlamps, security systems, electronics and more. 

Lithium Coin 

Duracell Lithium Coin batteries provide reliable, efficient power for devices like car key fobs, remote controls, thermometers, wireless doorbells, glucometers and more. These batteries are guaranteed for up to 10 years in storage.

Duracell also has a tradition of investing in extensive development in features that can help keep children safe. Its latest innovation is a nontoxic, bitter coating on the cell, which is designed to help prevent accidental ingestions. Duracell Lithium Coins also feature child-secure packaging that’s nearly impossible to open without scissors.